The Rescue Pledge

The Rescue Pledge is a pro-bono campaign designed to change the perception of shelter dogs. I wrote the copy for this website in the fall of 2012.

Screen shot 2014-01-22 at 5.35.33 PM

  • Most Effective Social Media Campaign – 2013 AiMA Awards
  • Silver Award of Distinction – 2013 Communicator Awards
  • Outstanding Website – 2013 Web Marketing Awards
  • Best Use of Social Media in a Search Campaign – 2013 US Search Awards

Check out the copy on the Rescue Pledge website.

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